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operations & Strategy

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It happens more than we’d like to admit: You launched what you thought was your best product yet, and it didn’t perform the way you had hoped.  It’s disappointing, to be sure, but it doesn’t necessarily mean that the launch was a total bust — or that your offer isn’t viable. Honestly, when I dig […]

Strategy

3 Crucial Steps to Plan for Your Next Launch

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Disclaimer: The below article might contain affiliate links. That means if you click on an identified link* and subscribe to the product or service, I might receive a commission for the referral. Quality and integrity are cornerstones for me, though, so you can rest assured that I’d never recommend anything I don’t use and love […]

Strategy

Client Case Study: The Contract Shop®

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The great thing about entrepreneurs? We’re never short on ideas.  The hardest part about being an entrepreneur? Having to follow through on all those ideas. One of the things I think most entrepreneurs and online business owners overlook in their drive to do more/be better/grow faster? Active reflection.  No, I’m not talking about lighting a […]

Leadership

How End-of-Year Reflections Help You Find Focus and Clarity in the New Year

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This time of the year can be busy, even hectic, for business owners. Especially as you’re prepping for Q4 projects to finish and (hopefully??) some time off at the end of it all. Whether you’re fully checking out for the holidays or a much-deserved vacation or simply planning for a natural lull in work while […]

General Business

5 End-of-Year Organization Tips For Small Businesses

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The only constant is change. That same principle applies to your business and the offers you have within it. But when change comes, it might mean that it’s time to retire (or sunset) a program or offer. You may realize that you don’t have enough people in your mastermind to support those within it. You […]

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Strategy

How to Effectively (& Ethically) Retire an Offer

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Three things are inevitable in life: death, taxes, and Black Friday. Okay, maybe that’s a little dramatic. Still, as an online business owner, you probably already know that Black Friday is a pretty big deal.  It can be tempting to arrange a limited-time discount, plan to make a social media post, and then sit back […]

Strategy

Why You Should Prepare Your Business for Black Friday Now

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Business owners are never short of ideas…but they are often short of a strategy. They have plenty of big ideas they want to make happen, but taking the steps to make things happen? That’s usually where their zone of genius ends. When this happens, I’ve seen business owners and CEOs either never launch their big […]

Sales & Marketing

How I Helped AlphaMamas Launch Their Product Shop & Summit

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When I worked in corporate America, I dreaded receiving yet another meeting invitation (especially the ones that were right smack in the middle of lunchtime—how rude!). It wasn’t because I can be an introvert, though that didn’t help. Mostly, my annoyance came because the meetings often lacked structure, had no obvious purpose, didn’t contribute to […]

Operations

7 Ways to Host More Effective Team Meetings for Your Business

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The time has come: You’re gearing up for your new product launch and you can’t wait to get it out into the world. You know this is something your audience needs and will truly benefit from. However, you’re worried about the actual launch. How do you prepare? What happens if it doesn’t go as planned? […]

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Operations

What an Operations Expert Wishes You Knew About Launches

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Business isn’t cheap. There’s a lot of emphasis in the business world on building and growing revenue so we can make the price tag it takes to keep the lights running worthwhile. But something we hear very little about? Habitual spending.  As business owners, you’re probably well aware that revenue – expense = profit, but […]

General Business

Getting Honest About Your Business Expenses

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