You’re working hard on your business, day in and day out. You’re doing everything possible to nurture it to the level of growth. You’re doing all the things coaches and experts have said to do. You’re wearing all the hats and putting in all the hours. Still, you can help but feel something is off. […]

It happens more than we’d like to admit: You launched what you thought was your best product yet, and it didn’t perform the way you had hoped.  It’s disappointing, to be sure, but it doesn’t necessarily mean that the launch was a total bust — or that your offer isn’t viable. Honestly, when I dig […]

Disclaimer: The below article might contain affiliate links. That means if you click on an identified link* and subscribe to the product or service, I might receive a commission for the referral. Quality and integrity are cornerstones for me, though, so you can rest assured that I’d never recommend anything I don’t use and love […]

The only constant is change. That same principle applies to your business and the offers you have within it. But when change comes, it might mean that it’s time to retire (or sunset) a program or offer. You may realize that you don’t have enough people in your mastermind to support those within it. You […]

Three things are inevitable in life: death, taxes, and Black Friday. Okay, maybe that’s a little dramatic. Still, as an online business owner, you probably already know that Black Friday is a pretty big deal.  It can be tempting to arrange a limited-time discount, plan to make a social media post, and then sit back […]

Business owners are never short of ideas…but they are often short of a strategy. They have plenty of big ideas they want to make happen, but taking the steps to make things happen? That’s usually where their zone of genius ends. When this happens, I’ve seen business owners and CEOs either never launch their big […]

Rarely do things ever go according to plan in life, business included. You know this because you’ve experienced it plenty of times. Tech failures on launch day. Misprints from the printer on a large order. Emails getting sent to the wrong segment of subscribers.  If you haven’t had a facepalm moment yet in your business, […]

You already have your product or service nailed down, but what about your business’s content? Your content forms the backbone of your company: it tells your audience what you do, what you value, and what it’s like to work with you.  The downside? Content creation takes a lot of time. From planning blogs, videos, podcasts, […]

If you’re scaling your business, you need to hire help. Ensure you get the best applicants by avoiding these 4 big mistakes.

Are you making these business strategy mistakes with your online business? Read on to find out.