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The best sales rep in your business isn’t an employee or internal shareholder. It’s your clients and customers. We all know that trust sells, and the more of it you can build between you and your audience, the more likely someone is to turn into a paying client or customer. To build that trust, it […]
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Rarely do things ever go according to plan in life, business included. You know this because you’ve experienced it plenty of times. Tech failures on launch day. Misprints from the printer on a large order. Emails getting sent to the wrong segment of subscribers. If you haven’t had a facepalm moment yet in your business, […]
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When you first started your business, it probably felt like you were taking on the world by yourself. Most of us start as a one-person show, and there’s so much we can get done in this phase. We have the energy, the curiosity, the time… and things can start to grow quickly. In this phase […]
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You already have your product or service nailed down, but what about your business’s content? Your content forms the backbone of your company: it tells your audience what you do, what you value, and what it’s like to work with you. The downside? Content creation takes a lot of time. From planning blogs, videos, podcasts, […]
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When I start working with a new client, I ask for access to their SOPs — or standard operating procedures. Sometimes, clients have a whole folder ready to rock and other times… well. They look a little like deer caught in headlights. If you’re not sure what SOPs are, I’ll cover that in a minute. […]
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If you’re scaling your business, you need to hire help. Ensure you get the best applicants by avoiding these 4 big mistakes.
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If you want long-term business success, you need systems and routines. Here are 20 business habits to incorporate into your routine.
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As a business owner or entrepreneur, you are likely a visionary. Someone who loves coming up with new ideas and bringing new creations to life. This is what makes you a great business owner, but it can also be what stops you from ever moving the needle forward.